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About me

RISHI SHARMA

Rishi Sharma

Engineering leader. Builder. Occasional disruptor. I build technology companies, result-driven engineering cultures, and scalable platforms that deliver real business outcomes. Over a career spanning Asia, the UK, Europe, and the US — from seed-stage startups to platforms handling hundreds of millions of daily users.

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Key accomplishments
50K creators & brands on TikTok, Instagram & YouTube — led Nutcake.ai to secure million-dollar funding.
56K req/sec for Tesco.com core APIs and 40K+ tills across 6K stores in the UK & Europe.
£700M saved in retail promotions at Tesco using ML-based demand forecasting.
43M daily users at Snapdeal — second-largest marketplace in India (2016).
8M DAU cloud game server at EA Sports Hyderabad, built in 4 months. Share price $2.21 → $7.1.
12% adoption lift launching Windows Phone Tools Express in 14 months at Microsoft IDC.
Experience
Sep 2024 – Present
London, UK · Hybrid
Nutcake.ai
CTO & Co-Founder — Nutcake.ai by CreatorOS
Designed and built Nutcake.ai from zero — an AI-first creator commerce & intelligence platform across AWS, GCP, and Vercel. Core stack: Vertex AI, Gemini APIs, custom LLM workflows, RAG pipelines, Next.js (React 19), PlanetScale/Postgres, PyTorch, FastAPI. Built semantic creator search via vector embeddings, AI-powered brand–creator matching models, pricing & performance prediction using PyTorch, and AI-assisted content intelligence pipelines. Integrated contract automation (PandaDoc), WhatsApp notifications, Resend email, and workflow-driven AI actions with human-in-the-loop safeguards. Took the product from concept to a live platform used by 50K+ creators and brands.
Jul 2023 – Sep 2024
Greater London, UK · Hybrid
Natter
CTO & Co-Founder
Built a next-generation intelligent social network for well-being on a polyglot stack: Expo, FastAPI, Go, Python, Java, Strapi, React Native, Next.js, Redis, Elasticsearch, Postgres, Kafka, Kubernetes, Docker, Terraform, and Istio. Developed data models for sentiment analysis, bullying detection, audio/video ad classification, and GPT/LLM-based well-being advisors.
Mar 2017 – Jun 2023
UK / Europe · On-site
Tesco
Head of Software Development
Led digital transformation from legacy mainframe systems to open-source cloud stacks (Azure, GCP, AWS), overseeing 250+ engineers across India, UK, and Kraków with a new tech centre in Budapest. Rebuilt the promotions platform for the world's largest loyalty card programme, saving £700M through deep learning & data science. Owned Enterprise Platform, Supplier & Product Lifecycle, Cost, Promotions, Price, Deals, Space, Range, Display, and in-store applications. APIs sustained 56K req/sec across 40K+ tills in 6K stores.
Nov 2014 – Mar 2017
Bengaluru, India · On-site
Snapdeal
AVP Engineering
Set up Snapdeal's Bangalore Engineering Centre from scratch — scaled from 1 to 220 engineers in 18 months. Engineered an API gateway supporting 42M concurrent users. Re-engineered the review & rating system with ML classification, re-platformed the seller ecosystem to NoSQL at cloud scale, and delivered a seller recommendation system to optimise inventory and selling decisions.
Jun 2011 – Oct 2014
Hyderabad, India · On-site
EA Sports
Senior Director of Technology
Built Hyderabad Studio Server Engineering from scratch: delivered a cloud-hosted game server stack supporting 8M DAU, predictive analytics ingesting 600K RPM, and an iOS/Android push notification system replacing Urban Airship. Led central technology services for EA Mobile including end-to-end ownership of The Sims social game and migration to cloud-based Hadoop analytics. Share price moved from $2.21 → $7.10 during tenure.
Apr 2008 – Jun 2011
India · On-site
Microsoft
Senior Program Manager
Delivered Windows Phone 7 tools using .NETCF and Silverlight runtime. Worked closely with marketing on feature prioritisation and planning, led test sign-off, created detailed execution plans, and managed the PM organisation. Launched Windows Phone Tools Express in 14 months, lifting mobile app development adoption by 12%.
May 2006 – Apr 2008
India / Gibraltar · On-site
Ivy Comptech (PartyGaming)
Software Development Lead
Part of the Party Poker engineering division, collaborating with Canada, UK, and Gibraltar teams. Launched no-download Poker in 3 months, multilingual client in 4 months, and multi-currency support in 2 months. Responsible for partner management with technology companies in India and abroad. Platform became the #1 poker room globally at $3.1M revenue per day.
Feb 1997 – May 2006
Bangalore, India / Boston, US · On-site
Motorola
Software Engineer & Technical Lead
Individual contributor and technical lead across 9+ years. Delivered mobile application features and Java backend APIs. Built high-availability rolling upgrade mechanisms for Selection and Distribution units in the mobile space. Mentored engineers and contributed to Java/RMI distributed rules engines for SNMP message conversions.
Technology
Languages
PythonTypeScriptRustJava
AI / ML
LangChainMCPVertex AIRAG PipelinesMulti-Agent ArchitecturesOpenAI APIGemini APIFine-TuningHugging FacePyTorchNumpyPandas
Backend & Frameworks
FastAPIMicronautNode.jsNext.jsReactReact Native
Data Stores
PostgresCouchbaseElasticsearchRedis
Cloud & Infra
GCPAWSAzureVercelDockerKubernetesIstioLinux
Observability
KafkaSplunkNew RelicGrafanaPosthog
Integrations
StripePandaDocHubSpotTwilioWhatsAppTikTokInstagramResend
Education & more
Degrees
B.Tech in Computer Science
BIET India
MS in Software Systems
BITS Pilani
MBA in Strategy
Indian Institute of Management
Papers published
Design Patterns for Small Devices
Dual Funnel Model for Agile
Languages
English · Hindi · Sanskrit
Let's work together

I'm selective about what I take on, but genuinely enjoy helping companies navigate hard technical and organisational challenges. Whether you're a founder trying to scale your platform or an executive looking for an experienced technical voice — I'd love a conversation.

Fractional CTO(Pro bono)
Embedded technical leadership for growth-stage companies that need senior guidance without a full-time hire.
Advisory(Pro bono)
Strategic input on architecture, AI/ML adoption, team structure, and roadmap prioritisation — retainer or project basis.
Consulting(Pro bono)
Deep-dive engagements on platform modernisation, cloud migration, data strategy, or building AI-first products from zero.
rishisharma.connect@gmail.comHarpenden, UK · Available remotely worldwide